A Job Seekers Roadmap to the 2024 Job Market

Is 2024 the year when your professional journey will flourish? If you've recently engaged in self-reflection about your current position and future aspirations, it's crucial to consider the evolving landscape that will impact your career in the cannabis industry.

The transformative wave that characterized 2023 will persist into 2024, with widespread discussions about AI's growing influence in the workplace. As you chart your career goals for the year, it's essential to be aware of several key factors:

Interviewing:
Job hunters can anticipate facing multiple rigorous interviews during the hiring process. It has become commonplace for candidates to engage in four or five meetings with different stakeholders before a final decision is made. Being well-prepared for situational questions and confidently describe your experience as it relates to the opportunity available.

Working with a recruiter can provide valuable support in navigating these interviews. Recruiters often offer insights into the company's interview process, helping candidates anticipate and prepare for specific questions. They can guide you in effectively presenting your experience in alignment with the opportunities available, enhancing your chances of success.

Promotions:
Internal promotions will be a significant aspect of career development in 2024, as companies aim to foster employee loyalty. In an environment where retaining a skilled workforce is a priority, expect organizations to encourage career growth from within.

To position yourself for a promotion, it's imperative to go beyond your day-to-day responsibilities. Proactively seek opportunities to showcase your skills and dedication to the company's success. Consider taking on additional responsibilities, contributing innovative ideas, and actively participating in cross-functional projects. Building strong relationships with colleagues, managers, and executives can also play a crucial role.

Layoffs:
LinkedIn's report indicating that 85% of workers fear layoffs in 2024 underscores the prevalent concern about job security. The unfortunate layoffs in the cannabis space continue, with many individuals being laid off throughout the year in 2023. Staying vigilant and updating your resume in response to company or leadership changes is advisable.

LinkedIn Network:
An impressive LinkedIn profile will continue to be a valuable asset, with employers increasingly reaching out to individuals proactively. Job seekers should ensure their profiles are complete, contain relevant keywords, and effectively highlight their achievements.

Moreover, actively participating in industry conversations and expanding your network on LinkedIn can significantly enhance your professional visibility. Engaging in discussions, sharing insightful content, and contributing to relevant groups or forums demonstrate your industry knowledge and passion. Building connections with professionals in your field not only broadens your network but also opens doors to potential mentors, collaborators, and career opportunities.

The Hiring Process:
The ease of swiftly transitioning to a new employer witnessed a slowdown in 2023, and this trend will persist in 2024. The hiring process, which now takes weeks, involves thorough resume reviews and multiple candidate interviews. Employers, with a broader pool of candidates, will take their time before extending job offers.

New Career Paths:
Opportunities to switch career paths or explore new roles within the same company will likely increase. Employers will invest in internal training to equip their workforce with new skills, emphasizing leadership training, upskilling, and mentoring.

Remote Work and Shorter Work Weeks:
While there is a push for employees to return to the office, the hybrid work model is gaining traction. Employers recognize the benefits of a flexible approach, responding to the preferences of younger generations. Additionally, the trend of transitioning to a four-day workweek, which surfaced in 2023, is expected to gain momentum in 2024.

As you navigate your professional journey in the Canadian cannabis industry this year, staying informed about these trends can set expectations and help you make strategic decisions for your career advancement.